*

location

Karachi

Contact

T +92.21.45.47.817
F +92.21.45.47.776
Initiative Lowe & Rauf
R-Center
159 Bangalore Town
Shahrah Faisal
Karachi 75350 Pakistan
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What's Happening at Karachi

  • News

    Initiative up for 10 awards at Festival of Media Global 2015

  • Blog

    #ONEOFAKINDLIPSYNC

  • News

    Jim Elms to join the North American Grand Effie Award jury

  • Blog

    ALL YOUR FBDS ARE BELONG TO US

  • Twitter

    RT @henrytajer: Didn’t *quite* fit into the age bracket, but love Initiative’s new #Millennial Dads study #MillDads @InitiativeWW http://t.…

  • News

    Cynthia Machata Named a Top Women in Digital Honoree by Cynopsis Media

  • People

    Mary Adams

  • People

    John Gladysz

  • People

    Jacob Trupin

  • Twitter

    Pepper (the robot) speaking at #CannesLions. Perhaps one day he’ll pursue that PhD and become @drpepper. #HadToSayIt http://t.co/qb88bDiPrY

  • People

    Kristie Collins

  • Twitter

    #Repost @mselizer ・・・ A great way to kick off Day 4 at the #YoungMediaAcademy: a discussion https://t.co/VNIbjNTci5

  • Blog

    THE ALMIGHTY SWIPE

  • Blog

    #YOURFORTUNEAWAITS

  • News

    Sarah Ivey to judge prestigious Admap and Effies awards

  • Blog

    WHERE INNOVATION ISN'T AS IMPORTANT AS CONVENIENCE

  • Blog

    SXSW: DISCOVERY IN HARMONY

  • Blog

    SXSW INTERACTIVE: OBSERVATIONS FROM THE FIELD

  • Twitter

    #CannesLions Day 3 Recap! #8Bit https://t.co/R8VUDwoIK1

  • Twitter

    #Leadership, according to @jeffweiner, CEO of @LinkedIn #CannesLions http://t.co/DWXyTQJumE

  • People

    Livan

  • People

    Will Johnson

  • News

    Initiative Receives Global Recognition for Workplace Innovation

  • Twitter

    “I’ve got the attention span of a…sorry. What was I saying?” @keithweed provides the hilarious truth at #CannesLions @Unilever

  • People

    Michael Maze

  • People

    Marisol Deleon

  • News

    Initiative Wins Papa Johns Pizza Account

  • News

    Initiative extends relationship with Reckitt Benckiser

  • People

    Sarah Locke

  • News

    M&M Global talks to Jim Elms, Initiative's Global CEO

  • Twitter

    Thoughts from @iamwill #CannesLions http://t.co/orQUb2ZJRH

  • People

    Greg Hampton

  • People

    Nick Neuharth

  • Twitter

    #TeamworkIsDreamwork #DidWeJustBecomeBestFriends #YUP @ipgmediabrands #CannesLions https://t.co/UsiH0KpRmZ

  • News

    Initiative Named Media Agency of the Year Runner Up

  • Twitter

    We see a pattern at #CannesLions 2014: @kanyewest on branding. 2015: @KimKardashian on social. 2016: North West on reaching centennials?

  • News

    Jim Elms to speak at Festival of Media Global 2015

  • News

    Initiative Announces Senior Management Changes

  • People

    Jared Lawrence

  • Twitter

    Queen of Comedy @OfficialJLD talks gender (in)equality at #CannesLions http://t.co/68gubI8YYX

  • News

    Initiative's Jessica Merrell and Fellow 4A's ADvocates Lead ReSolve Think Tank

  • Twitter

    Human brand @KimKardashian admits she posts a lot of bikini selfies but at least she's keeping it real #CannesLions http://t.co/b0ylmd44Gl

  • Twitter

    Our own @sarahivey is on stage with #warcincannes #CannesLions http://t.co/evvu6VtcgO